10 tips for a business presentation that stands out
How to make a business presentation that will captivate the listener? A video can be a solution. Too many business presentations are not well prepared, worked or they lacks rhythm. And nobody can remember them. For a video presentation for your company that can stand out, we have to do anything you can. That’s how we can do it.
You can also take a look on our website because we are an audiovisual production company that makes many business presentation videos. You can also go take a look to our articles page for some examples.
1. Tell a story
If you’re wondering how to make a successful business presentation, here’s my first tip: work on your storytelling!
This is what turns a soporific presentation into a fairy tale that we want to hear every night. Whether you leave on a serious or humorous basis, remember that your video must above all tell a story, with protagonists and adventures, to maintain interest.
2. Put some magic in it
In a video, everything is possible. And even more with techniques like Motion Design or animated video. Feel free to do more, to add something? As long as it is consistent with your universe, find the tricks (special effects or not) to light stars in the eyes of spectators.
3. Innovate
A corporate video attracts even more attention when it manages to stand out from the canons of the genre. No, you don’t have to film the leader standing in front of the shop door or sitting at his desk signing papers. You can think outside of the box, expecially visually. Do not hesitate.
4. Show your passion
Remember: your goal is not to make people sleep. You believe in your offer, you’re convinced it’s the best of all? So, tell everybody. Use all of yourstrenghtofconviction because that’s what those who see the film will remember.
5. Listen
Yourvideo need to be efficient with or without the sound. Because a lot of people may watch it on mute. If you add it, be precise: no sizzling, no babbling, very audible words with a dynamic intonation.
6. Be short
For even more impact, don’t hesitate to make it short. If you manage to get your message across in just a few seconds, people will watch the video several times to better enjoy it.
You don’t need to say it all: your corporate movie is a trailer. The rest will be on your website or they will take contact with you.
7. Break your scenario into multiple episodes
Very short videos, which respond to each other and create a waiting effect? It is a good way to create a buzz but also to retain users. If you have a lot to say, do it in multiple episodes.
8. Play on emotions
These are the emotions that make all the success of gifs, images or viral videos. By articulating your scenario around a specific emotion, you will touch the instincts of those who will see your video. And you can talk directlyto the deepest part in them.
9. Communicate
For a video to stand out, obviously it has to be watched. And that will only be possible if you start the movement. Share it on social networks, on your website, in your mailing lists. Reference it carefully. It’s the only way it can achieve the glory it deserves.
10. Have fun
You should enjoy the making of your video. And also while you’re editing it. If you’re not proud of your final product, it won’t succeed. The presentation of your company should make you known.
You have many possibilities to make a business presentation with the video interview, the motion design or the advertisement. We give you an example of our business presentation video in motion design via this link
Our sample videos for our customers:
CABINET KWA – Presentation of the firm
ABCD INTERNATIONAL – Presentation of the company